In an exclusive report into the first 4 months of 2008, Thom Blischok, president of IRI’s Consulting and Innovation practice, looks at how our industry is performing amidst a slumping national economy.
Blischok will be joined by David Elkins, Category Development Manager at McLane Co. Capturing exclusive wholesale movement to the convenience channel. Elkins will offer key tips on which products and sub-categories are trending high and ripe for greater display in your stores.
“We are not going through a recession. We are going through a transformation – a new economy,” says Blischok. “If you don’t know how to play in it you’ll have a hard time surviving. But if you make the right adjustments your businesses will thrive now and for the long run.”
...more details
